SzeLok
Product Design & Strategy Lead
Brands & Platforms Transformed
Featured work
Experience
12+ years scaling luxury branding and product strategy for
global brands —
Designed to move metrics, not just pixels.
SKillset
CX/ UX/ UI for
Omnichannel Digital Experience
User-Centered Design (UCD)
Wire-framing
Design Thinking
Usability Design
Information Architecture Design
Interaction Design (IxD)
Customer Journey Mapping (CJM)
Data Analytics
User Interface Design
Prototype Design
Design System Management
Adobe Creative Suite
Figma
CMS & Web Production (Framer & Shopify)
Career
4As & Digital Agencies
J. Walter Thompson, Digitas
Crypto Exchange
Bullish
IT & Enterprise Consultancies
Infosys, Synpulse8
Entrepreneurship &
Agency Leadership
Founder of Paperwwork









